Criteo - (2010-2011)
Criteo is a "personalized retargeting company" that works with Internet retailers to serve personalized online display advertisements to consumers that have previously visited the advertiser's website.
Criteo needed to strike deals with Publishers and Direct Advertisers on the Spanish Market. Their objective was to grow in revenues
Offering (folQ, RESULT):
- Business development , set up meetings with Tier1 publishers such as Shipstedt, Grupo Prisa, Unidad Editorial, Grupo Godo, Softonic etc
- Sales , closing campaigns with Direct advertisers such as Logitravel, Melia, Pixmania, Autoscout24, eDreams, Rumbo, CorteIngles etc
- Marketing, Set up of Criteo in mayor events such as OME Madrid, publish press releases etc.
Criteo is a true success story, not only in France but on a Global level. They are listed on the NASDAQ stock exchange and is one of most influencial Digital Advertising companies in the world. In Spain they are the most important retargeting company by far. In Spain we set up several contracts with mayor advertisers and publishers. We also participated in events such as OME in Madrid and did some work in Press releases and Events.